New Star Media :: PPC Specialist

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PPC Specialist – Full Time (12-month contract initially)

New Star Media, Dorking, Surrey
£24,000pa - £28,000pa

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We are a web design and digital marketing agency that works closely with companies primarily within the automotive industry.  We require an experienced PPC specialist with an interest or experience in social media to come in on a 12-month fixed term contract to cover maternity leave.  However, our business is growing and there is the potential for this position to become a permanent role as we continue to expand.

Responsibilities within this role:

  • You will be responsible for the management of several existing PPC accounts as well as transitioning new accounts assigned to you by Account Managers
  • You will be required to deliver efficient and profitable digital marketing campaigns and be able to identify market opportunities
  • You will present to clients and upper-management the performance of accounts and potential new optimisation strategies; while always driving forward with innovations that take advantage of a client’s USP and market leverage
  • You will be required to deliver successful campaigns month on month by achieving predetermined KPIs tied to turnover, profitability, lead generation and so on
  • You will work alongside other internal departments to identify opportunities that could be beneficial to all marketing channels
  • You will be required to produce client-facing reports as well provide comprehensive data and case studies for in-house use
  • You will proactively identify new technologies and trends within the PPC landscape and how they can apply to our internal processes and business requirements
  • You will be required to post on social media on behalf of some clients.  You will need to discuss with clients their current business activities and how best to promote this on social media services (using software such as Hootsuite and Photoshop)
 

Your experience and abilities:

  • You must have at least 2 years’ experience in digital marketing at a higher/senior level
  • You must be Google AdWords certified
  • You will need to have a good understanding of Google Analytics, Microsoft Excel and other data gathering tools such as DataStudio and PowerBi
  • You must be able to demonstrate proven success and have the ability to discuss campaign optimisation options such as ad extensions, site visit conversion tracking, remarketing, etc
  • You must have an understanding of social media and how to sell/promote through this medium
 

Skills and personal attributes:

  • You must be analytically minded and commercially astute
  • You must be self-motivated and have excellent time-management skills
  • You must be outgoing, articulate and confident
  • You must have a very high standard of written English
  • You must have strong customer-facing and telephone skills
 

Benefits of working with us:

  • Competitive salaries with potential to grow
  • 23 days holiday in addition to all national holidays
  • An environment that promotes start-up-like productivity and fluidity
  • Flexible working hours
  • Personal development allowance for training courses and resources
  • Companywide peer bonus and reward scheme
  • Town centre location with local parking and public transport connections

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