We are the people behind Engine Room
We are a leading provider of automotive web management services, whose founding directors have over 15 years industry experience and have worked with major manufacturers such as BMW, Mercedes Benz and MINI, national dealer groups such as Perrys, Inchcape, Listers, Benfield and Cambria as well as hundreds of independent dealers throughout the UK.
Dan Gross
Director - Co-Founder
Dan has over 10 years experience in automotive web management, holding senior positions with the UK's leading providers. He has a wealth of experience working with manufacturers, large franchise dealer groups and small independent dealers. Dan is a commited professional who has the knowledge, experience and ambition to help drive your business forward online in the ever increasing digital age.
Ayo Samuel
Director - Co-Founder
Over the last decade Ayo has worked with BMW, MINI, Mercedes Benz, Perrys and Inchcape to name a few, he has also built senior level relationships within Auto Trader, eBay and Google, as well as many other companies in the automotive web management arena. His knowledge and experience gained over the last ten years enables him to make a positive impact on the bottom line of companies that he works with.
Matthew Hall
Design Lead and Operations Manager
Matthew has worked within the online industry for over a decade successively developing, managing, marketing and selling businesses across various sectors including ecommerce, social media, publishing and many more.
Pete Karski
Studio Team Manager
Pete was always into the creative arts. Has his own video channel and a former front-man of a funk metal band. Started programming and web design out of passion for web and how it is changing the world. Proud to be a certified computer geek and a part time Witcher hunting wyverns.
Ryan Menzies
Front-End Developer and Designer
Ryan has many years designing and building automotive web sites. After a couple of years travelling, Ryan brings fresh new creative design flair and development expertise to New Star Media.
Ian Humphries
Front-End Developer and Designer
After a decade of freelancing Ian needed a new challenge, and then along came New Star Media. Passionate about his job, Ian is extremely passionate about his tuna sandwiches too.
Alexandre Grela
Search Experience Manager
Alex has over 5 years commercial SXO experience working with major Blue Chip clients including Compare the Market.com, Procter & Gamble and Air France. His work included creation and maintenance of international SEO campaigns, through multiple search engines, attaining excellent results and ROI.
Ioannis Boukouvalas
Search Experience Expert
Laura Cockbain
Sales Support Administrator
Laura has over 10 years experience in customer service and support having previously worked for large multinationals including ING Lease and ELF Energy. Her role is managing our customers day to day queries, managing their emails as well as supporting the sales and design teams.
Hollie Samuel
Sales Account Manager
Hollie brings customer care and sales experience gained at John Lewis to assisting the field sales team in supporting our valued customers throughout the country.
Jon Bowes
Head of Development
Jon has a wealth of experience building and supporting web applications and server management. When it comes to web development, Jon gets involved from concept to deployment to ensure we offer cutting edge products and services.
Simon Berry
Sales Executive
Holly Birchall
Group Administrator